ARCSI Annual Convention 2008 - Speaker!

ARCSI National Convention 2008 - Las Vegas, NV Sept 8-Sept 11, 2008

Workshop: Online Marketing and Cleaning Services - How to Leverage SEO and Local Search to Get Clients Online (Max Thomas, Thunder Internet Marketing)

Learn how Google is transforming local search and how to be at the top of the search engines for terms such as “house cleaning”, “maid service” and others. Learn how to utilize local search, search engine optimization (seo), review sites and social media optimization (smo) to gain the edge over the competition. Session includes results from empirical tests of seo tactics, plus evaluation of ‘essential’ vs. ‘damaging’ seo tactics. We’ll also cover tracking tools, including how to track clicks and phone calls - powerful information for creating sound online marketing strategies.

Learn more http://www.arcsi.org/mc/page.do?sitePageId=69022

SMX Local & Mobile 2008

SMX Local & Mobile 2008 - San Francisco, CA July 24-25, 2008

Driving offline conversions with online marketing — that’s what SMX Local & Mobile is about.

The internet influenced an estimated $500 billion in offline sales last year. The crucial holiday selling season is just around the corner and the economy is shaky at best. That makes investing in effective local and mobile search marketing practices and tactics a must for any organization that relies on in-store purchasing.

Learn more http://searchmarketingexpo.com/local/

Google ’10 Pack Map’ Got You Down? or: How I Learned to Stop Worrying and Love Local Search

Google continues to force more and more search categories to local search results. I realize ‘forcing’ may seem a bit strong, but Google’s recent addition of the ‘Looking for local results’ prompt has the net effect of pushing geographic searches to the top of the results page vis a vis the ‘10 Pack Map’ and A thru J listings. While this is groundbreaking for local companies trying to get to the top of Page 1 on Google, it poses an interesting challenge for companies that rely on national search results. Read more

• 
  

  Targeted Search Engine Marketing

  
  
• Subscribe in a reader
• 
  With every online marketing initiative, we constantly look at the bottom line to gauge success. What’s more, we focus on clinical trials and research in our work. We don’t recommend anything unless we’ve already proven its success. And we measure all results (from page views and unique users to phone calls) so we know what's working, what isn’t, and how to implement change.

• Upcoming Events

  • No events.

• Article Categories

  • 10 pack map
  • alexa
  • del.icio.us
  • Events
  • google
  • keyword
  • Link Building
  • local search
  • mobile
  • SEO

• Recent Articles

  • ARCSI ‘Local Search’ Presentation for Cleaning Companies
  • ARCSI Annual Convention 2008 - Speaker!
  • SMX Local & Mobile 2008
  • Google ’10 Pack Map’ Got You Down? or: How I Learned to Stop Worrying and Love Local Search
  • Is Traffic from Organic Search better than PPC Traffic?
  • Yes! Google does think your tags and diggs matter!
  • Nofollow tags, Google Local Search and Geo Sitemaps - eVisibility Rocks!
  • Optimizing Keywords to Target Customers
  • Drive New Leads Using SEO

• Archives

  • September 2008
  • July 2008
  • June 2008
  • May 2008